Vogue

If you want to get a feel for Brazilian fashion, look no further than the nation’s online influencers. Whether they’re shining a light on local talent, giving the scoop on the latest trends, or simply sharing their unique personal style, Brazil’s fashion bloggers offer a fresh spin on the tried-and-true formulas—we’re taking a look at five of the nation’s trendsetters and their must-read blogs.

brazilian bloggers
brazilian bloggersPhoto: Courtesy of Camila Coutinho / @camilacoutinho

Camila Coutinho

Instagram: @camilacoutinho
Site: Garotas Estúpidasnull

As the digital ambassador for the Rio Olympics, Camila Coutinho has been all over social media promoting the games, but long before she was snapping athletes winning gold, Coutinho was making a name for herself as one of Brazil’s most popular new-media stars. Founding her site, Garotas Estúpidas, back in 2006, Coutinho was among the first fashion bloggers in Brazil. Since then she’s expanded into YouTube and Instagram channels, where she shares everything from her thoughts on the latest trends to DIY lessons on how to make your own jewelry.

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